José Seripieri Junior, founder of Qualicorp, launched this Sunday, 18th, Doctor’s Day, its new operator of health insurance. The flagship of Qsaúde, which is only debuting in the city of São Paulo, is the individual plan, hired directly by the consumer.
For years, many operators have stopped selling individual plans because the rules of the National Supplementary Health Agency (ANS) for the periodic readjustments in the price of this product are stricter than for business ones. But with the increase in self-employment in the country, the cuts made by companies in the plans of employees and the aging of the population, operators are returning to look at this market. With an emphasis on preventive medicine and service in its own network, the new individual plans have managed to close the accounts.
Qsaúde offers monthly coverage from R $ 246.39 and service even at Hospital Albert Einstein, one of the most expensive and stellar in the city of São Paulo, depending on the contracted plan. All clients will have access to family doctors at the Einstein Clinic, telemedicine and a team of nurses who will provide guidance on healthy habits and disease prevention. The family doctor will be responsible for the first assistance to the patient and indication of specialists, when appropriate.
Seripieri Junior left Qualicorp, which he founded in 1997, last year. Creator of the collective health plan for membership – which can be hired individually by professionals linked to some class entity -, the businessman invested 120 million reais in Qsaúde, which he chairs. “Your mantra is that the best way now is to plan an individual that effectively cares for the customer and takes care of their health,” says the new operator in a press release.